Tim Horton’s Smile Cookie Campaign a Success

INNISFIL, (October 27, 2022) – Thank you to local Tim Hortons restaurant owners and many generous Canadians across the country who supported the Smile Cookie campaign raising millions for local charities.

David Blackmore, owner of the Tim Hortons located in Cookstown and Thornton along with Rachana & Amit Seth, owners of the Tim Hortons located in the Tanger Outlets in Cookstown, joined forces and raised $10,418 through the sale of Smile Cookies. The funds will be distributed equally to support the Innisfil ideaLAB & Library & Essa Public Library.

“We are so appreciative of the support in the community , thank you to every single person who purchased Smile Cookies in the 2022 Smile Cookie campaign,” said Laura Wark, CEO of Essa Public Library.

“We are so grateful to the teams at all Tim Hortons locations, and thank you to the Smile Cookie lovers for supporting this local community initiative,” said Deputy CEO Susan Baues of Innisfil ideaLAB & Library.

All of the proceeds will go directly to programs and services at the Innisfil ideaLAB & Library and the Essa Public Library, Thornton Branch.

“We were thrilled last year to set a new Smile Cookie record by raising more than $12 million during the week-long campaign. And thanks to the dedication and passion of the Tim Hortons community, we were able to raise over $15 million this year! With 100 per cent of all proceeds donated to local charities and community groups right in your neighbourhoods,” said Axel Schwan, President of Tim Hortons.

“I could not be prouder of what we’ve accomplished together with Tim Hortons restaurant owners, their team members and volunteers, and Tims guests. Our Smile Cookie campaign has grown from its humble roots as local fundraiser in Hamilton in 1996 into something incredibly special that touches so many lives.”

Smile Cookie Campaign Facts

  • Nationally, Tim Hortons restaurant owners support over 625 local charities, hospitals and community programs through the Smile Cookie campaign.
  • Visit TimHortons.ca/smile-cookie for a list of local charities benefiting from the Smile Cookie campaign.